the new
April 77 to come out with there spring/summer collection. i pretty much want every garment that they provide. the blazer they have on their website is worthy of hugs and kisses. i love how consistent they have been over the last few years. their british post-punk and softened rockabilly looks are gorgeous. they are definitely one of my favourite labels. they don't over-saturate their brand by creating a superfluous amount of non-coalescing pieces. you can pretty much only purchase from their collection for one season and you would have a complete wardrobe. i mean, just let your eyes do the wanting.
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images courtesy: jargol.com
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